DTF vs DTG Printing: Which Is Better for Your Brand in 2025?

If you’re building a clothing brand or ordering custom garments, one of the first questions you’ll face is: what printing method should I choose? For years, DTG (Direct-to-Garment) printing has been the go-to option for small runs and detailed designs. But in 2025, DTF (Direct-to-Film) printing has quickly become the industry standard for durability, versatility, and print quality.

In this article, we’ll break down the differences between DTF vs DTG printing, and explain why more brands, businesses, and individuals in London are choosing DTF for their custom T-shirts, hoodies, and workwear.

What Is DTG Printing?

Direct-to-Garment (DTG) printing is a digital process where a printer applies water-based ink directly onto fabric, much like a regular inkjet printer but for clothing.

Pros:

• Great for full-colour, detailed designs

• Smooth finish on cotton garments

• No minimum order for small runs

  
  

Cons:

• Works best only on 100% cotton

• Colours can fade faster after multiple washes

• Slower production speed compared to DTF

• Struggles with vibrancy on dark fabrics

What Is DTF Printing?

Direct-to-Film (DTF) printing involves printing your design onto a special film, applying adhesive powder, and then heat pressing it onto the garment. The result is a bold, vibrant, and durable print that bonds securely with the fabric.

Pros:

• Exceptional durability — prints resist cracking and fading, even after 50+ washes

• Works on a wide variety of fabrics (cotton, polyester, blends, nylon, etc.)

• Vibrant colours and sharp detail, even on dark garments

• Flexible prints that don’t peel or feel heavy

• Faster turnaround for both one-offs and bulk orders

  
  

Cons:

• Slightly more texture than DTG (you can feel the print surface)

• Requires film and powder, which adds a step to the process

DTG Vs DTF: Durability Test

When it comes to long-lasting prints, DTF wins hands down. DTG prints, while smooth, tend to fade quicker in the wash — especially on darker garments. DTF prints, on the other hand, hold their vibrancy and structure for far longer. That makes DTF the better choice for brands selling premium merchandise or for workwear that needs to withstand daily use.

Cost and Flexibility

• DTG: Best suited for 100% cotton T-shirts in short runs where softness matters more than durability.

• DTF: More cost-effective at scale, more versatile across garment types, and better for clients who need bold, vibrant prints that last.